Confluence Mind & Motion
Reference logo files, colors, typefaces (fonts), and guidelines for use. Use of the Confluence Mind & Motion logo requires prior express written permission from Confluence Mind & Motion.
All rights reserved. Unauthorized use or reproduction of our brand identity is strictly prohibited.
Logos
Primary Logos
Secondary Logos






Tertiary Logos






Colors
Primary Colors
HEX
BD4D35
RGB
189, 77, 53
HSB
11, 72, 74
CMYK
0, 59, 72, 26
Pantone
7619 C
HEX
FFE18D
RGB
255, 225, 141
HSB
44, 45, 100
CMYK
0, 12, 45, 0
Pantone
1205 C
HEX
949E38
RGB
148, 158, 56
HSB
66, 65, 62
CMYK
6, 0, 65, 38
Pantone
7495 C
HEX
4C230D
RGB
76, 35, 13
HSB
21, 83, 30
CMYK
0, 54, 83, 70
Pantone
4625 C
Secondary Colors
HEX
555B20
RGB
85, 91, 32
HSB
66, 65, 36
CMYK
7, 0, 65, 64
Pantone
371 C
HEX
EFF4CD
RGB
239, 244, 205
HSB
68, 16, 96
CMYK
2, 0, 16, 4
Pantone
6190 C
HEX
F2E4CF
RGB
242, 228, 207
HSB
36, 14, 95
CMYK
0, 6, 14, 5
Pantone
P 24-9 C
HEX
FDF9EC
RGB
253, 249, 236
HSB
46, 7, 99
CMYK
0, 2, 7, 1
Pantone
P 1-2 C
Brand Name & Messaging
Confluence Mind and Motion
- Organization’s name should be written with the first letter of each word capitalized and the remaining letters lowercase. A space should be used between each word.
Fonts & Typefaces
Confluence Mind and Motion’s primary brand typeface is Karla Regular. Karla is a grotesque sans serif variable font designed by Jonny Pinhorn. It can be accessed on Google Fonts.
Karla
Logo
- Karla Regular
Headings
- Karla
- Bold 700
- Normal 400
Paragraph
- Karla may also be used for paragraph text
- Normal 400
Capitalization
Headings and Titles
- Title Case
- All words are capitalized in titles and headings, except for minor words that are not the first or last word of the title.
- Yes
- Win on the field of play by staying anchored in yourself
- Sport Psychology
- No
- sport psychology
- Win On The Field Of Play By Staying Anchored In Yourself
- WIN ON THE FIELD OF PLAY BY STAYING ANCHORED IN YOURSELF
Paragraphs
- Sentence Case
- The first word of a sentence and proper nouns are capitalized, all other words appear in lowercase
- Yes
- At Confluence, we work with athletes to restore their sense of self as the foundation of reliable, consistent performance in their sport.
- No
- at confluence, we work with athletes to restore their sense of self as the foundation of reliable, consistent performance in their sport.
- No
- AT CONFLUENCE, WE WORK WITH ATHLETES TO RESTORE THEIR SENSE OF SELF AS THE FOUNDATION OF RELIABLE, CONSISTENT PERFORMANCE IN THEIR SPORT.
Iconography
Confluence Mind & Motion utilizes icons from Phosphor Icons.
Phosphor is free and open-source, licensed under MIT. Phosphor is a passion project by Helena Zhang and Tobias Fried.
Icons may be sourced from https://phosphoricons.com/
More About
Confluence Mind & Motion
Confluence Mind and Motion is a performance-focused sport psychology practice for athletes who want to compete at a higher, more consistent level and sustain that performance under pressure.






